Postage meters can improve the efficiency of your business by helping you send mail quickly without trips to the Post Office. But so can newcomer on to the scene, Stamps.com. In this article we consider how the two stack up and which is the better option for small and large businesses.
Key Benefits of Postage Meters
- Reduce costs by ensuring the correct postage is applied to all mail.
Eliminate underpaid mail being returned to you.
- Offer compatibility with USPS classes and services to respond quickly and send mail by the service that your customer wants.
- Assess if a postage meter is right for your business with free trials.
- Manage your budget with low rental rates from as low as $19.99 a month.
What is Stamps.com Postage?
Stamps.com was the first company to be licensed by the US Postal Service (USPS). With Stamps.com, you can print postage from a PC printer.
The software connects via the internet to your Stamps.com account. You can then print postage labels from your own home or business using the devices you already have.
Once postage is affixed to your mail, simply drop it into your nearest mailbox or give to your mail carrier. The postal cost is deducted from your account at no additional cost.
Key Features of Stamps.com Postage
- No additional hardware required, just use your existing PC and printer.
- Stamps.com offer a trail period of just 4 weeks - with almost immediate start up.
- Typical monthly fee of $15.99, with no binding contract or early termination fee.
- No specialist inks are required, just use your normal printer ink which is far more economical.
- Postage rate updates are automatically provided without the need for new software.
How Does Stamps.com Stack Up?
Stamps.com works in much the same way as other postage meters in that you can print your own postage.
Since you don't need extra equipment and it's easy to setup an account, it's an ideal solution for small businesses and freelancers. With no hidden costs, it also makes budgeting easier.
So, if you’re setting up a new business and are unclear of the postal structure, Stamps.com may be for you.
They also offer free technical support with live online chat to train you in the various US postal services.
You can also streamline your business by printing addresses and postage onto envelopes in one easy step.
Stamps.com also has the ability to import your PC address book. This lets you choose multiple addresses quickly and simply.
Lastly, you wont get caught out by postal rate increases with Stamps.com as they automatically update the rates for you. This means that there is no hold up to you sending mail out. There is also no waiting around for additional software to arrive which may cost you extra.
Why Stamps.com is a Poor Choice for Big Businesses
For all the benefits that Stamps.com offers, larger businesses will benefit more from a professional postage meter. Without question.
While Stamps.com may be cheaper, it isn't faster.
Stamps.com requires you to print out stamps and manually attach them to each and every piece of mail. For small businesses sending the occasional letter, the cost of time spent processing mail is negligible.
But for a business looking to send 250,000 brochures each month, saving time is essential. Today's high end postage meters can process 18,000 letters per hour. That’s more than enough power to process even the busiest of mailroom!
Using a postage meter also offers several advantages.
For one, companies that post large amounts of mail will benefit from features like:
- printed addresses
- sealed envelopes
- printed logos
- options to add a promotional message
These touches can be time consuming to add on your own. Having this functionality all in one process really does save a considerable amount of time.
If affordable postage is essential, then a bulk mailing permit can be obtained for an annual fee of $200 which would bring down your postage costs.
Stamps.com is an excellent way to pay for occasional postage for any small or home business.
But businesses that process large volumes of mail, the benefits of running a postage meter far outweight the cheap rates of Stamps.com.