GoToConnect Review: The Best Phone System for Value for Money

Our extensive research into the world of business phone systems has singled out GoTo’s platform, GoToConnect, as the best phone system for value for money. This is because, of the VoIP systems we found to offer the best value for money, GoToConnect is the most scalable.

When choosing a phone system, we recommend comparing four key factors: inbound and outbound communication features, pricing, integrability and scalability, and customer support channels. In this review, we’ll evaluate how well GoTo measures up to these criteria, as well as exploring its features and pros and cons, and explaining why it’s so good for affordable growth.

If you’d like help in comparing the best phone systems for your team right away, our free quote-finding service will match you up with the right providers, who’ll be in touch with free, tailored quotes.

How Much Does GoTo Cost?

GoToConnect Price Plans

• Basic: from $24 per user, per month
• Standard: from $29 per user, per month
• Premium: from $39 per user, per month

There’s no question about it – GoTo excels when it comes to price. During our in-depth research, we compared prices from ten different phone system providers, examining the features on offer at each pricing tier. GoTo’s prices earned a score of 4.3 out of 5, the second-highest pricing score we awarded! It was beaten only by Net2Phone US, whose prices range from $22.99 to $29.99 per user, per month.

This may seem at odds with the fact that several other providers are also cheaper than GoTo. For example, Nextiva‘s most expensive package costs just $37.95 per user, per month compared to GoTo’s $39, while 8×8 starts at just $15 per user, per month, compared to GoTo’s starting price of $24.

The reason GoTo beat these competitors in our pricing analysis is because it offers better value for money – in other words, more bang for your buck. For relatively low monthly subscription costs, it offers a variety of features and benefits, including unlimited domestic minutes on all plans, and unified communications channels, such as instant messaging and video conferencing. The fact that GoToConnect scored well (4.4 out of 5) in our scalability analysis also contributes, as it means the system can scale with you, and you won’t have to pay for expensive upgrades down the line instead.

The Pros and Cons of GoTo

✓ Offers Fantastic Value for Money

We’ve already discussed the fact that, of all the US providers we analysed, GoTo offers the second-best value for money. Scroll up to our section on pricing to learn more about this!

✓ Very Easy to Scale

We’ve also already mentioned the fact that GoTo did well in our evaluation of its ability to scale alongside your business, scoring 4.4 out of 5 on this front. But what makes GoToConnect such a scalable system?

• GoTo doesn’t impose any user limits, so you can add as many users as you want as your business grows
• Call queues and ring groups are available on all plans, so you can easily manage growing volumes of calls
• You can set up localised phone numbers on all plans, so customers across the US can contact you free of charge
• GoToConnect’s customisable call routing and call flow designer enable you to easily direct growing volumes of calls to the right people or teams
• Call recording and analytics on the Standard plan upwards make it easier to train and assess new team members
• Video conferencing, document sharing, and team messaging are available on all plans, so your growing team can keep collaborating (although video meetings are limited to just four participants on the Basic plan).

✓ Glowing Reputation Among Users

Across customer review sites G2, Capterra, Trustpilot, and TrustRadius, GoTo has achieved an impressive average user review score of 4.4 out of 5 – which speaks volumes! Head down to the user review section on this page to read some useful examples of real user reviews.

✘ Smaller Variety of Features

GoTo scored a middling 3.4 out of 5 in our features comparison. It doesn’t offer as extensive a variety of sophisticated features as 8×8, Vonage, Dialpad, RingCentral, Ooma, Nextiva, or Net2Phone US, all of which achieved higher scores in this criteria of our research.

GoToConnect does come with an excellent variety of inbound communication features, including virtual receptionist, customizable greetings and hold music, voicemail to text, and more. However, some valuable features such as call barge, call whisper, and call monitoring are only available on the Premium plan.

Plus, other management and collaboration features, such as call transcripts, task management, and the ability to create and track your own SLAs, are missing entirely from GoToConnect. Of course, if you run a small business, it’s unlikely you’ll need such features anyway. However, if you work for a larger business, you should weigh up the importance of these features to your team.

✘ Few Ready-Made Integrations

It’s also worth noting that GoTo doesn’t come with as many ready-made software integrations as some of its competitors, scoring a low 2.6 out of 5 in our analysis of its integrability.

As far as CRM systems, GoToConnect is only set up to integrate with Salesforce and Zoho, while other providers offer a much greater range. Internal live chat integrations are limited to Slack or Hipchat (although GoToConnect does come with its own team messaging platform), while ready-made external live chat, analytics, and workspace integrations are non-existent.

All that said, GoToConnect does come with an open API, so you can create your own integrations for whatever software your team uses – it’ll just take a little technical know-how.

✘ No 24/7 User Support Channels

When introducing your business to a brand new phone system, it can help to know that support from the provider is available 24/7. Unfortunately, while GoTo does boast a user forum, an online knowledge base, a phone support line, email support, and onboarding support, it doesn’t keep any of its lines open 24/7, or offer a convenient live chat service to give quick answers to your urgent queries.

GoTo’s Standout Features Explained

Customizable Call Routing

We’re big fans of GoTo’s unique ‘Dial Plan Editor’, which gives you an easy, visual way to plot out your call flows using a simple drag-and-drop function. In particular, if you want to set up an auto attendant that routes calls to different extensions, the Dial Plan Editor provides a distinctively easy way to do this. You can also set up business hours and out of hours rules.

Simple Contact Center Workflow

Similarly, GoTo also comes with a contact center dashboard that’s been designed to simplify your contact team’s workflow (if you have one). Dashboards for each agent summarize daily and weekly activity as well as showing assigned queues and the number and status of each agent’s calls.

Flexible Softphone App

As all modern VoIP systems should, GoToConnect comes in the form of smartphone, tablet, and desktop apps that enable you to take calls, send messages, and join video meetings from a device of your choice, without needing a desk phone. This flexibility will prove invaluable for teams that work remotely, or on a hybrid basis. The system is also accessible via browser.

What Kind of Business is GoTo Best For?

As we’ve mentioned, GoToConnect is the best phone system for low-price longevity, because it offers the magical combination of fantastic value for money and easy scalability, more so than its competitors. This means the system can evolve alongside your business as it grows, without the need for additional hidden costs as your business hires more people and becomes more complex. In other words, it’s a system you can keep for a long time, without suffering huge, unexpected increases in the amount you pay for it.

So, what kind of business is GoTo best for? We’d recommend it to businesses that are forecasting a lot of growth in the future, and that are working to tight budgets and with little wiggle room for huge increases in costs.

To learn more about phone systems and packages for specific business sizes, check out our reviews of the best VoIP systems for small businesses, or the best enterprise phone systems.

Does GoTo Have Good Customer Reviews?

When you’re looking for a new phone system, investigating users’ experiences and insights can be an extremely valuable way to work out whether a system is right for you or not.

So, it’s reassuring to know that GoTo’s reputation is absolutely stellar, with an average customer rating of 4.4 out of 5 across a number of business software review sites. Let’s take a look at some of the most useful GoToConnect reviews on the world wide web: