Written by Matt Reed Reviewed by James Macey Published on 4 March 2026 On this page Zoom Phone: At A Glance Zoom Phone's Key Features Zoom Phone Pricing Customer Support Zoom Phone vs Alternatives Verdict Expand We may receive a commission from our partners if you click on a link to review or purchase a product or service. Learn More. Across our research and testing, Zoom Phone consistently ranks as one of the top-performing VoIP providers for both small and large UK businesses. For UK buyers, the most relevant standalone options are Zoom Phone Pro, the Regional calling plan for UK/Ireland, and Zoom’s broader global telephony options for multinational teams.Regardless of plan, Zoom earns high marks for call management, integrations, and communication channels, though its support and training features are still less comprehensive than those of some contact centre-focused rivals. Zoom Phone Plans Summary Zoom Phone Plans:UK & IRL Metered (£8/user/month): Best for very light external callers or micro teams that want the cheapest entry point.UK & IRL Unlimited (£12/user/month): Best standalone option for most UK businesses needing unlimited domestic calling in the UK and Ireland.Zoom Phone Bundles with Zoom Workspace Tools:Pro Plus (£15.38/user/month billed annually, or £18.45 billed monthly): Best for teams that want Zoom Phone bundled with meetings, chat, and AI tools.Business Plus (£17.08/user/month billed annually, or £20.49 billed monthly): Best for growing businesses that need stronger admin tools and more included workplace features. Zoom Phone 4.6 Average of scores across micro, small, medium and large business scoring for metered, regional unlimited and global select plans Pricing $10 - 20 Strengths Clean, intuitive interface that users praised for ease of navigation and visual clarity Flexible plan structure with competitive pricing, including global and metered options Wide hardware compatibility, supporting major VoIP phone brands and zero-touch provisioning Strong Google and Microsoft integrations, streamlining scheduling and communication workflows Weaknesses Limited analytics and reporting, lacking visual dashboards and granular insights No social media or omnichannel messaging, unlike providers like Nextiva Advanced call monitoring tools (e.g. whisper/barge) only available on top-tier plans or with add-ons Pricing See more See less PlanPrice (per user, per month) UK & IRL Metered £8 UK & IRL Unlimited £12 What Are Zoom Phone’s Key Features for UK Businesses?Zoom Phone is a top-tier VoIP system that combines intuitive call management, strong native Zoom integrations, and flexible hardware compatibility, making it especially suitable for hybrid teams. While it doesn’t try to replace a full-service contact centre platform, it still offers a well-balanced set of tools that will suit most small and mid-sized UK businesses.How do Zoom Phone’s call management and voice coaching tools perform?Zoom Phone stands out for its comprehensive and intuitive call management features, which scored among the very best in our VoIP testing across all four of our different business size criteria.With Zoom Phone, you'll have access to the Zoom Workspace software shown here. Source: Expert MarketIts core tools include call forwarding, transfer, hold, barge, whisper, and call queues, all accessible via a clean, user-friendly interface that testing participants praised for its clarity and visual calmness.We found these tools work smoothly across devices, making it easy for staff to manage inbound and outbound calls, whether on desktop, mobile, or a Zoom Phone appliance.When calling someone with Zoom Phone, you simply input their name (if already a contact) or input their number. Source: ZoomFor teams that rely on real-time visibility and control, Zoom also offers call monitoring and recording features that broadly match the standard set by providers like RingCentral and 8×8 Work.That said, businesses with high call volumes, formal QA processes, or more structured coaching needs may still find better out-of-the-box value in higher-tier RingCentral or 8×8 Work plans, which are generally stronger in this area by default.In terms of usability, Zoom Phone ranked especially highly in our user testing. Participants found it easy to manage call settings, such as business calling hours or how unanswered calls are handled.Within your Zoom settings, you can detail how you want calls to be handled when you can't get to the phone. Source: ZoomThat said, we did identify some usability snags during testing. For instance, the contact creation window failed to scale correctly on laptops, causing users to miss the final call-to-action button when adding a contact. This UI glitch, while minor, could affect efficiency for admins managing large directories.Still, our testing users appreciated the minimal, non-distracting layout Zoom offers across devices. “I thought it was a clean-looking interface,” one participant noted. Another testing participant reported that design elements, such as “soft, rounded icons”, improved the platform’s overall ease of navigation.This simple display is reflected on the Zoom mobile app, which looks very similar and acts in an identical manner. Source: ZoomCompared with leaner providers, Zoom Phone offers far more flexible and capable call handling, while still avoiding the clutter that can make more enterprise-heavy platforms feel intimidating.Overall, Zoom’s call management suite is robust, well-presented, and scalable, though contact centres or coaching-intensive teams may still prefer platforms with deeper built-in training tools.For teams that outgrow basic queues but don’t need a full contact centre, Zoom also offers add-ons that improve queue visibility and oversight, helping bridge the gap between standard VoIP and more advanced customer experience tooling.Which communication channels does Zoom Phone integrate?Besides voice and calling, Zoom Phone delivers a solid multichannel communication offering, with strong performance across video, chat, and SMS.What sets Zoom apart from many VoIP providers is its deep native integration with Zoom Meetings and Zoom Team Chat, making it especially attractive to businesses already using Zoom for collaboration. All channels are available to use and switch between in the Zoom Workplace application, creating a more unified environment.In testing, participants praised how intuitive it was to move between different communication modes. The interface design was consistently described as both “calming” and “professional,” and users particularly valued the contextual tools available within video meetings, such as embedded note-taking templates for one-to-ones or brainstorms.When in a video meeting you can make notes, which saves you opening up another window mid-conversation. Source: Expert MarketThis functionality felt more native and integrated than similar setups in platforms where messaging, meetings, and calling feel more loosely stitched together.Voicemail functionality is also strong. When clicking on or playing any voicemail message, you can see who called, their number, when it was received, and a transcript of the message, which we found to be accurate in our testing.In the top left corner, you can see the voicemail transcript Zoom generated, which was mistake-free. Source: Expert MarketAnother tab you can find in the same section of the software is for SMS. Everything works as you’d expect, from creating a message to continuing a thread, and you can select which number you want to send to easily.SMS is extremely straightforward to use in Zoom, and we found no real complications. Source: ZoomFor UK businesses, though, it is worth being precise about the limits here: Zoom lists domestic SMS as available in the United Kingdom across its four main UK plans, but domestic MMS is not included. That means Zoom’s messaging tools are useful for basic business texting, but they are not as full-featured as the richer messaging options some competitors offer.Businesses that need internal chat, persistent message threads, and light project coordination tools will also benefit from Zoom Team Chat, particularly when Zoom Phone is bundled with Zoom Workplace.For everyday multichannel communication, especially voice and video, Zoom Phone is a clear, reliable, and comfortable option. It is an ideal match for hybrid or remote teams that rely heavily on video collaboration, and for businesses looking to consolidate their tools without compromising core calling features.Which software integrations are supported by Zoom Phone?Zoom Phone integrates smoothly with Google Workspace and Microsoft 365, allowing users to sync calendars and manage meetings directly within the interface. These native integrations surface meeting details and contact information without forcing users to keep switching between separate apps.Ecosystem strength: Our testers confirmed that users can manage communications largely within the Zoom environment, reducing the need to keep Gmail or calendar windows open throughout the workday.App marketplace: Zoom also supports a broad marketplace of third-party integrations, including CRM tools such as Salesforce, which can help automate workflows and keep customer information connected.Competitive gap: While efficient for most SMBs, Zoom’s integration ecosystem still feels less extensive than RingCentral’s when it comes to deeply embedded tools for specialist sales and service teams.This speaks to Zoom’s strength in unifying everyday tools into one interface, an area where it consistently outperformed simpler platforms that offer a more basic calling-first experience.Integrating a calendar with Zoom shouldn't take more than a few clicks (unless you run into some issues like one of our testers did). Source: ZoomHowever, during setup, one participant described a frustrating attempt to connect a calendar account: “I was clicking connect… nothing happened… clicked it again, nothing happened.” While these issues weren’t universal, they underscore that Zoom’s integration process may still require refinement, particularly for non-technical users.Zoom's app library has a whopping 3,014 apps in total, including 309 for CRM. Source: Expert Market via Zoom websiteStill, for businesses operating within the Google and Microsoft ecosystem or using mainstream CRM providers, Zoom Phone has no major flaws in this area. Larger organisations may get more advanced automation from RingCentral, but Zoom’s integrations feel accessible, efficient, and well-suited to fast-moving SMBs.What hardware is compatible with Zoom Phone?Zoom Phone supports a wide range of certified hardware from major partners, including brands such as Poly, Yealink, AudioCodes, Jabra, EPOS, and Logitech. This flexible approach allows businesses to reuse existing infrastructure or choose from a broad mix of desk phones, headsets, and conference devices.Deployment efficiency: The platform supports remote provisioning, helping IT teams roll out compatible phones without having to configure each device manually on site.Scalability: This makes Zoom a practical choice for hybrid teams that need consistent hardware performance across office and home working setups.Management limitation: For larger enterprises, Zoom’s device management tools still offer less granular oversight than the admin-level controls available from some higher-end rivals.Zoom Phone device compatibility is detailed in its support documents. Source: Zoom What reporting and analytics features does Zoom Phone offer?Zoom Phone’s reporting tools are functional rather than especially sophisticated. They lack the richer visual dashboards and deeper user-level breakdowns you get from competitors such as RingCentral or 8×8 Work. While basic call logs and usage metrics are available, testing participants found the format and layout “not easily digestible”, making it harder to spot patterns at a glance.Core limitations: Unlike stronger analytics-led rivals, Zoom does not provide the same level of built-in visual filtering or real-time dashboarding as standard. That makes it less suitable for businesses that need deep oversight of agent performance or formal KPIs.Expansion options: To address some of these gaps, Zoom offers add-ons such as Power Pack, which improve historical insight and call queue visibility.Technical customisation: Businesses can also use APIs to feed data into external tools such as Salesforce or Power BI, though that requires more internal technical work.Zoom's Dashboard for Admins is one option to get some data-driven insights, but you can't seemingly find this in the Zoom Workspace app. Source: Zoom.Ultimately, Zoom Phone is more communication-first than insight-first. It’s highly usable on the front end, but organisations with heavier reporting needs should weigh up whether extra tooling will be required.How does Zoom Phone provide appropriate security and compliance for customers?Zoom Phone offers strong baseline security for business users, with encrypted communications, admin controls, and documented GDPR commitments that will matter more to UK buyers than US-specific compliance talking points. Zoom also provides a Data Processing Addendum to support customers managing personal data in regulated environments.Data protection: For UK businesses, the key question is not simply whether Zoom is “secure”, but whether its data processing setup fits your own UK GDPR obligations and internal policies.Admin controls: The system supports role-based access controls and multi-factor authentication, helping secure voicemail access and limit feature permissions by user or department.Operational note: Zoom Phone also recognises key UK emergency service numbers, including 999 and 112, which is an important practical consideration for business telephony roll-outs.Zoom has various security credentials to boast around security, safety and regulatory compliance. Source: ZoomRingCentral and 8×8 Work offer similarly strong security foundations, but Zoom holds its own, especially for businesses already using Zoom Meetings or Zoom Workplace, where identity and access controls are already centralised.Where Zoom may still fall short for more security-sensitive buyers is in the lack of deeply granular native logging and alerting tools, which are more common in dedicated contact centre platforms. Regulated organisations should also confirm their own call recording, retention, and sector-specific requirements before deployment. What Are Zoom Phone’s Pricing Plans in 2026?For UK businesses, Zoom’s publicly listed phone pricing is built around four main options: UK & IRL Metered, UK & IRL Unlimited, Pro Plus, and Business Plus. Zoom also lists Global Select as a separate international option for businesses operating across 40+ countries and territories, but the UK pricing view shown here does not display a public GBP figure for that plan.The two UK & IRL plans are the core standalone phone options, while Pro Plus and Business Plus bundle Zoom Phone with wider Zoom Workplace tools. Below, we compare the UK pricing shown in Zoom’s annual and monthly pricing views so you can see which option offers the best fit for your business.PlanPrice (billed annually)Price (billed monthly)Best forKey featuresUK & IRL Metered£8/user/monthexcluding VAT£8/user/monthexcluding VATVery light callers and micro teamsMetered domestic callingDomestic SMS (United Kingdom only)Domestic online fax (50 pages per month)VoIP callingUK & IRL Unlimited£12/user/monthexcluding VAT£12/user/monthexcluding VATMost UK SMEs that want a straightforward standalone phone planUnlimited domestic calling within the United Kingdom and IrelandDomestic SMS (United Kingdom only)Domestic online fax (50 pages per month)Call recordingPro Plus£15.38/user/monthexcluding VAT£18.45/user/monthexcluding VATTeams that want Zoom Phone bundled with meetings, chat, and AI toolsAll UK & IRL Unlimited features30 hours per meeting100 participants per meetingUnlimited in-meeting AI Companion useBusiness Plus£17.08/user/monthexcluding VAT£20.49/user/monthexcluding VATGrowing businesses that need a fuller Zoom Workplace bundleAll Pro Plus featuresDomestic online fax (unlimited)300 participants per meetingScheduler, unlimited whiteboards, SSO, and managed domains1) UK & IRL Metered planAt £8/user/month excluding VAT, UK & IRL Metered is Zoom’s cheapest listed UK phone option. It is best for businesses with very light outbound call volumes that want Zoom Phone without paying for unlimited bundled calling.Strengths: Lowest-cost route into Zoom Phone for UK teams. It still includes useful essentials such as VoIP calling, domestic SMS in the UK, and 50 pages of domestic online fax per month.Limitations: Because calling is metered, costs can rise quickly for teams that spend much of the day on external calls.2) UK & IRL Unlimited planAt £12/user/month excluding VAT, UK & IRL Unlimited is the strongest standalone plan for most UK businesses. It includes unlimited domestic calling within the United Kingdom and Ireland, alongside domestic SMS (UK only), 50 pages of domestic online fax per month, and call recording.Strengths: Best-value standalone option for most SMEs that want predictable monthly spend and a simple cloud phone setup.Limitations: It remains a phone-first plan, so businesses that want more advanced collaboration and admin features may find the bundles better value overall.3) Pro Plus bundlePro Plus costs £15.38/user/month when billed annually, or £18.45/user/month when billed monthly, excluding VAT. It bundles Zoom Phone with Zoom Workplace Pro, making it a stronger fit for hybrid teams already relying on Zoom for internal collaboration.It includes all UK & IRL Unlimited features, plus 30-hour meetings, support for 100 participants per meeting, unlimited in-meeting AI Companion use, and Team Chat.Strengths: A good-value bundle for SMEs that want calling, meetings, chat, and AI tools in one subscription.Limitations: It is pricier than the standalone phone plans, so it is less compelling if your business only needs telephony.4) Business Plus bundleBusiness Plus costs £17.08/user/month when billed annually, or £20.49/user/month when billed monthly, excluding VAT. It builds on Pro Plus and is aimed at growing businesses that need stronger workplace tools and broader admin functionality.It adds unlimited domestic online fax, meetings for up to 300 participants, Scheduler, unlimited whiteboards, and extras such as SSO and managed domains.Strengths: Best choice of the four for businesses that want a broader unified communications package with more admin-friendly features included.Limitations: If you mainly care about call analytics and contact-centre-style oversight, specialist VoIP rivals may still offer deeper reporting.The Zoom Phone plans described above are listed on Zoom's website, as shown here. Source: Expert Market via ZoomAre there any add-ons for Zoom Phone?Yes, Zoom Phone lists three key add-ons for UK buyers:Zoom Phone Power Pack: £20/month, excluding VAT. Better call queue analytics and historical insights for call centre teams.Additional Phone Numbers: From £4/month, excluding VAT. Lets you add local, toll-free, or international premium numbers.International Calling: £8/month, excluding VAT. Unlimited international calling to more than 15 countries and regions. What Level of Customer Support Does Zoom Phone Provide?Zoom Phone provides reliable but relatively basic customer support, with access varying by plan.All users receive 24/7 web ticketing and AI chatbot support. However, live chat and phone support are generally more dependable at higher tiers or when Zoom Phone is bundled into broader Zoom Workplace plans. This still puts it behind providers like RingCentral, which offer more direct support and onboarding help as standard across more packages.Customer support with Zoom is tiered, unlike a lot of VoIP providers. Source: Expert Market via Zoom websiteDespite this, our user testers appreciated the ease of onboarding. Unlike some competitors that offer onboarding webinars, admin training, or more tailored success support, Zoom Phone remains relatively self-service. That is fine for smaller teams with some internal technical confidence, but it may be limiting for growing businesses onboarding multiple users or locations.In short, Zoom Phone’s support model is efficient but leans heavily on self-serve documentation. Businesses that value hands-on assistance, structured onboarding, or guaranteed live support may prefer a rival with a more comprehensive service model.The customer support page for Zoom has these options. Source: Expert Market via Zoom website How Does Zoom Phone Compare With Other Phone Systems?Zoom Phone is a strong all-rounder for businesses already using the wider Zoom ecosystem, but it is not the only VoIP option worth considering in the UK.Depending on your priorities, whether that’s analytics, customer support, or stronger built-in QA tools, another provider may be a better strategic fit. Below is a table comparing Zoom to similar-value alternatives, before we look more closely at two particularly relevant competitors for UK buyers. Swipe right to see more 0 out of 0 backward forward Best all-round RingCentral Ultimate 8×8 Work GoTo Connect Phone System Vonage Max Dialpad Enterprise bOnline Unlimited Calling Plus 4.8 4.6 4.2 4.0 3.9 3.8 Best for Best all-round business VoIP plan Best for Unlimited international minutes Best for Hardware integration Best for Startups Best for Small customer service teams Best for Businesses on a strict budget Pricing £22.99 – £29.99/user/month (depending on user numbers) Pricing Custom Pricing Custom (prev. £18-£25/user/month) Pricing £25/user/month Pricing Custom Pricing £15.50/user/month (includes VoIP desk phone) Domestic minutes 4,000/user (outbound)2,000/account (inbound) Domestic minutes Unlimited Domestic minutes Unlimited Domestic minutes Unlimited Domestic minutes Unlimited Domestic minutes Unlimited International minutes To 27 countries (EMEA) International minutes Up to 48 countries International minutes Unlimited to 50+ countriesMetered to all others International minutes Upgrade available International minutes Upgrade available International minutes Upgrade available Key features Video calls: 200 usersIntegrations: 500+Screening: Full suiteTraining: Whisper/barge/monitorSupport and SLA: 24/7; 99.999% Key features Video calls: 500 usersIntegrations: 70+Screening: RobustTraining: Whisper/barge/monitorSupport and SLA: 24/7; 99.999% Key features Video call up to 250 users15+ integrationsFull suite of screening toolsRecord, monitor and analytics for training24/7 support and SLA available Key features Video calls: 200 usersIntegrations: 20+Screening: ID/block/VM screenTraining: Whisper/barge/monitorSupport and SLA: UK and 24/7; 99.999% Key features Video calls: 100 usersIntegrations: 70+Screening: Spam/ID/VM screenTraining: Recording/analyticsSupport and SLA: 24/7; 100% (Ent.) Key features Video calls: 1:1Integrations: 200+ (add-on)Screening: BasicTraining: Monitor/analyticsSupport and SLA: UK; no public SLA Free trial Free trial Free trial Free trial Free trial Free trial RingCentralBest for: Teams needing advanced call handling and deeper CRM integrationsWhy choose it over Zoom PhoneRingCentral’s higher-tier plans offer stronger call handling features out of the box, including more robust tools for coaching, quality assurance, and admin oversight. That makes it a better choice than Zoom Phone for businesses with formal training or call monitoring requirements.Its analytics are also far more detailed than Zoom’s, with richer dashboards, better filtering, and stronger compliance tooling. It is the more natural fit for businesses that need more oversight as standard.Where Zoom does betterWe’d argue Zoom offers a simpler interface, a gentler learning curve, and stronger native video meeting tools. For businesses prioritising usability and internal collaboration over deep operational oversight, Zoom is often the more intuitive choice.You can simply drag and drop a file, say a patient or client document, into a chat message using RingCentral and send it to other team members. Source: Expert Market via RingCentral8×8 WorkBest for: Businesses that need stronger analytics and broader international telephony supportWhy choose it over Zoom Phone8×8 Work is often the better fit for businesses that need more detailed reporting, stronger call analytics, and a more operations-focused phone system. It tends to make more sense for support-heavy teams or businesses with more complex multi-site requirements.This makes 8×8 especially appealing for organisations that want a more analytics-led platform without stepping all the way up to a full contact centre stack.Where Zoom does betterZoom offers a more streamlined day-to-day experience for internal communications, with more natural video integration, a cleaner interface, and a generally calmer user experience in testing. It also feels more collaboration-first, which suits hybrid teams that spend as much time in meetings as they do on calls.You can select exactly what channels you see on your dashboard within your Nextiva settings. Source: Expert Market via Nextiva website Verdict Zoom Phone remains one of the most user-friendly VoIP systems we’ve tested, particularly for UK teams already using Zoom Meetings or working in hybrid environments. Its clean interface, strong Google and Microsoft integrations, and flexible UK-relevant plan structure make it a smart fit for small to midsize businesses that want reliable, straightforward calling.For UK buyers, the strongest-value options are UK & IRL Metered at £8/user/month and UK & IRL Unlimited at £12/user/month, while Pro Plus and Business Plus make more sense for businesses that also want Zoom Workplace features bundled in. Zoom also shines in hardware flexibility and ease of adoption, with minimal onboarding friction and a calm, well-organised interface that users genuinely enjoy navigating.That said, businesses with more advanced needs may find stronger options elsewhere. RingCentral and 8×8 Work are both better fits for deeper analytics, coaching tools, and more operationally intensive phone environments.UK buyers should also pay attention to the platform’s limitations: support is still relatively self-serve, reporting is adequate rather than best-in-class, and UK SMS comes with caveats, including no MMS and no international SMS on UK numbers. Written by: Matt Reed Senior Communications and Logistics Expert Matt Reed is a Senior Communications and Logistics Expert at Expert Market. Adept at evaluating products, he focuses mainly on assessing fleet management and business communication software. Matt began his career in technology publishing with Expert Reviews, where he spent several years putting the latest audio-related products and releases through their paces, revealing his findings in transparent, in-depth articles and guides. Holding a Master’s degree in Journalism from City, University of London, Matt is no stranger to diving into challenging topics and summarising them into practical, helpful information. Reviewed by: James Macey Senior Business Software Researcher James has four years' experience as a researcher at Expert Market, covering categories from CRM to fleet management. He holds a Postgraduate Certificate in Social Research and spends hundreds of hours each month speaking to business owners and managers, as well as running product testing with the Expert Market team. Prior to Expert Market, he worked as a researcher in the construction industry