Yell Website Design Review: Could It Boost Your Business?

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Is Yell’s web design service worth the investment? Read our review to find out…

Yell is one of the UK’s most recognisable brands, having created 380,000 websites for small businesses over the past 20 years. Today, Yell uses the world’s leading website development platform, Wix, to create websites for its customers and clients.

Yell’s approach suits small business owners who don’t have the time or resources to create a professional-looking website themselves, but is it the best option for you? In this review, we discuss Yell’s website design pricing and services, unpacking its partnership with Wix in order to help you decide whether it’s right for your business. You can also consider other web design companies for your small business.

What are Yell’s web design features and benefits?

Yell recently partnered with Wix, the world’s leading website development platform. This means Yell’s web designers now use Wix to create your website, which we think is a strong partnership – in our eyes, Wix’s powerful technology combined with Yell’s expertise is a winning combo.

How much does Yell’s ‘Smart Websites’ product cost?

Below, we’ll examine what you get and what you can expect to pay for Yell’s website design service.

PackageUpfront design feeMonthly management feeWhat you’ll get


  • 5 copywritten pages
  • 10GB storage
  • 1 hour of video content
  • SSL security
  • Custom domain name and hosting
  • One custom email address


£699£54Everything on Standard, and:
  • 10 copywritten pages
  • 20GB storage
  • 5 hours of video content
  • Ecommerce capability
  • Sell on Facebook and Instagram
  • Online bookings
  • Restaurant orders
  • Abandoned cart recovery
  • Sell subscriptions
Ultimate£3,499£75Everything on Advanced, and:
  • Unlimited video hours
  • 25 custom email addresses
  • Multiple currencies
  • Automated sales tax
  • Dropshipping
  • Etsy Shop
  • Loyalty program
  • Product reviews
  • Take payments via forms

If you’re ready to get your business website up and running, we can help you get started right now. Simply use our free comparison tool and tell us what you need, and we’ll match you with trusted web designers – based from a list that includes Yell – who’ll get in touch with more information and free, no-obligation quotes.

Wix website add-ons

Yell offers four extra website features, or ‘bolt-ons’, that come as standard on the Ultimate package, but come at an extra cost on the other two plans. Below, we’ve broken down the four bolt-ons to help you understand the extra costs you might need to pay for your website from Yell.

Engagement Boost

CostWhat you’ll get
£15 /month

Send up to 5 email campaigns /month

Add up to 10 forms

Set up 7 automations

Publish up to 5 social posts /month

Create up to 5 videos /month

Logo Maker

CostWhat you’ll get
£50 one-off feeYell designs a text and icon logo for you

Additional Copy Written Pages

CostWhat you’ll get
£150 one-off feeAdditional pages copy written for your website, available in packs of five pages

Email Address Mailbox

CostWhat you’ll get
£5 /month

Up to five additional email addresses

10Gb storage per mailbox

While these extra features will likely benefit your website’s performance, they are extra costs to consider which might see your monthly invoice increase quite quickly. However, compared to the average cost of a website these days, Yell’s packages are affordable for most small businesses.

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Is Yell web design right for my business?

We recommend Yell for any small business that doesn’t have the time or expertise to design a professional website. Still, it’s important that you’re absolutely clear on what you want. That’s why we’ve listed some common scenarios, questions, and answers below.

“I’m busy and need to focus on my customers and clients first”

From our research, we know that Yell’s target audience is small business owners that don’t have time or the necessary skills to create a website on top of the other tasks that come with running a business. If this sounds like you, then we confidently recommend Yell’s website design.

“I don’t know what my website needs to look like”

Like many people, you might not know exactly what different types of websites need in order to attract customers and encourage repeat business. That’s where Yell’s service really excels – they’ll handle everything for you by designing, building, and maintaining your website for you. You’ll still have the final say in what your site looks like, but you don’t need to worry about any of the nitty gritty details.

“I need a large ecommerce site that can handle thousands of transactions per day”

You should look for an alternative. Yell is one of the best web design companies for small businesses, meaning its services are tailored towards helping small businesses build an online presence and reach new customers. Yell doesn’t have the resources needed to create websites suitable for ecommerce empires or large corporations.

“I need help with a website and managing my business profile online”

Yell can do both for you. Through its Reputation Manager service, you’ll get a dedicated expert who’ll create and maintain a profile for your company on Google My Business. They’ll also find and respond to customer reviews across numerous platforms, helping build a positive reputation for your business.

Improving your online reputation with this Yell product should see your business appear higher up on the search engine results pages, because search engines want its users to find respectable brands like yours. This should then bring more online users to your website, building your brand trust and helping you attract more customers.


Not enough web visitors is the top challenge for 21% of small businesses with websites.

Example websites created by Yell

To see if Yell’s got the skills to back up its talk, we searched online for example websites that were created by Yell using Wix. Safe to say, we were impressed with what we found…

Example Yell website powered by Wix
We love the high-quality image of the coffee product overlaid by important business information that helps the user
Yell example website powered by Wix
The whitespace makes the top navigation bar really easy to use, while giving the website a clean design

What do Yell’s customer reviews say?

What do small business owners think about Yell’s website design? We searched the internet for some of the latest customer reviews to give you an insight…

“Very helpful and friendly staff, polite telephone manner, assisted me with any questions/queries that I had.”

– Clin Dodds, Yell customer (Trustpilot, March 2023)

“The people who dealt with my project made the process very easy and the end result was just what I was trying to accomplish.”

– S Ashton, Yell customer (Trustpilot, February 2023)

“I was in contract for 1 year. But the website created did not do anything at all. Very disappointed with the service. I had problems with email they created not working. The problem was not resolved. They were really attentive to you before signing up. And very hard to reached once signed up. I don’t recommend small business like mine to sign up for them.”

Emy, Yell customer (Trustpilot, February 2023)

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Expert verdict

Yell offers bespoke web design services for small businesses, powered by the popular website development platform, Wix, to create those websites. If you run a small business and don’t have the time to build a website, or simply don’t know how to, then we strongly recommend Yell.

We can put you in touch with the UK’s leading web design companies, and we place Yell firmly within that bracket. All you need to do is fill in our free comparison tool, and we’ll match your business with the most suitable agency, selecting from a list that includes Yell.

They’ll then contact you with more information on how they can build your online presence, along with no-obligation quotes for you to compare. Don’t forget that our service is quick, easy, and free.

Written by:
Dan’s a Senior Writer at Expert Market, specialising in digital marketing, web design, and photocopiers, amongst other topics.
Reviewed by:
Robyn Summers-Emler, Grow Online Editor, Profile Picture
Robyn started working on Expert Market in 2021 as a specialist in business websites and digital marketing. As the Grow Online Editor, she ideates, commissions and optimizes content on Expert Market that helps businesses thrive in online spaces and maximize their ecommerce potential. Covering everything from choosing a website builder to scaling a social media marketing strategy - Robyn uses her expertise to help startups, SMBs, and larger businesses realize digital growth in an increasingly competitive landscape.