Samsara Review and Pricing: Best for Managing Vehicles

Samsara logo

Samsara may be fairly new to the vehicle tracking industry, but it already outranks its competitors, scoring 4.5/5 in our in-depth research and taking the title of the best system for managing vehicles. 

In this review, we’ll discuss the key factors you need in a fleet tracking system: vehicle tracking features, improving driver safety and behaviour, vehicle management features, and journey optimization. We’ll also look at Samsara’s pricing, pros and cons, standout features, and more

Here at Expert Market, we’ve been helping our readers find the right business solutions for over 10 years. Read on to learn more about Samsara and why it might be a good fit for your fleet.

With many options available, finding the right fleet management system for your business is a challenge. Our quick and free quote comparison tool will help you compare quotes from top providers to help you make the right choice.

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Pricing (Software)

$27 – $33 (USD) per user, per month (on average)

Samsara’s pros and cons


  • Superb vehicle management features
  • Top-tier vehicle tracking
  • Efficient driver management system


  • No installation support
  • Not cost-effective
  • Strict data limit on hotspots

 Pro: Superb vehicle management features

Our readers say vehicle management features are the third most important benefit in a fleet tracking system. Samsara scores a perfect 5/5 in our vehicle management analysis, taking the top spot alongside Verizon. As one of the best systems for managing vehicles, Samsara gives you the complete fleet management experience. You can:

  • Track the fuel usage of every vehicle. You can sort by vehicle name, driver, the amount of fuel used, estimated fuel costs, runtime, and idle time. 
  • Review vehicle diagnostics by producing automatic reports. You are also alerted whenever a faulty system is detected, which Samsara will automatically sync with your data. 
  • Schedule regular maintenance checks and review maintenance records.
  • Track how fast your driver is going. For easier interpretation, you can review this data using convenient graphs to see the speed your drivers are currently going.
  • Review your total distance travelled and evaluate the average usage of all your vehicles. This feature is handy for fleet managers as they can easily track return on investments and know which equipment is worth investing in in the future. 
  • Summarise your equipment by sorting them based on specific tags, like active engine hours. You can also generate high-level reports about this. 
  • Prevent theft attempts by sending alerts if the vehicle is unplugged from its gateway. 
  • Monitor engine and cargo temperature to prevent damage and loss of product.

 Pro: Top-tier vehicle tracking

Samsara scores 4.9/5 in our vehicle tracking analysis, second to Verizon, which ranks first with a perfect score. 

Samsara helps you track your drivers and vehicles better by showing all information about live/active locations. Moreover, it has Live Location Sharing which delivers best-in-class customer service with live location links to equip your customers with accurate ETAs.

 Pro: Efficient driver management system

Samsara scores a perfect 5/5 for driver management analysis. Its driver portal gives you an overview of your drivers’ active driving times, start and end locations, distance, and driver information. It also has Kiosk Mode, where drivers can edit their on and off-duty statuses for accurate logs. 

If you need to send an urgent instruction to your driver, you can easily send them a direct message on the dashboard. Samsara will notify your driver, but they cannot open messages while in Driving Mode. This is a crucial feature since texting while driving is a major cause of road crashes in CanadaIf your driver attempts to access the messages while driving, Samsara will send a warning message. 

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 Con: No installation support

Samsara is a powerhouse in fleet tracking systems, but one of its drawbacks is that it does not have installation support, ending up with a score of 4/5 in our help and support analysis. You have to install the entire system yourself. If this is something you absolutely need, then your best bet is RAM, which scores 4.4/5 in our help and support research category. RAM schedules set-ups with their engineers at your most convenient time. 

However, RAM offers limited phone support. Meanwhile, if you have questions regarding installation or your fleet tracking software, you can call up a Samsara representative anytime.

 Con: Not cost-effective

Pricing is also a defining factor for most consumers, and this is where Samsara drops in ranking, scoring 2.5/5 in our pricing analysis. 

Samsara doesn’t publish its pricing in Canada, but as a guide, Samsara’s average starting price in the UK is £10.83 per vehicle, per month, while its most expensive average price is £23.75 per vehicle, per month. Another reason why we scored it down is that you have to pay extra for some of its features, such as the Driver ID token.

Though it keeps up with the industry norm of setting bespoke price plans, it is not as cost-effective as RAM, which scores 3.7/5 for pricing in our research. RAM is pretty hush-hush when it comes to pricing, but to give you an idea of how affordable it is, RAM’s UK pricing starts at  £8.99 per vehicle, per month going up to £14 per vehicle, per month. However, its cheaper price also accounts for the features it’s missing out on, such as vehicle management features, which Samsara offers.

How much does Samsara cost?

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Starting Price


While Samsara does offer bespoke pricing, depending on your contract length, fleet size, and chosen features, there are more affordable options. This is backed up by our research and brand analysis, where it scores 2.5/5 for pricing, along with Azuga.

Samsara has a relatively higher entry point. While it doesn’t publish its Canadian pricing online, our research has found that in the UK, Samsara’s packages start at £10.83 per vehicle, per month. Meanwhile, our most affordable fleet tracking system, RAM’s (3.7/5) UK pricing starts at £8.99. Additionally, Samsara’s pricing plans can go as high as £23.75 per vehicle, per month, and that’s excluding hardware and accessories. 

To unlock features that will add convenience to your fleet, you need to upgrade your subscription by adding tokens and accessories. This includes Driver ID, a wearable key fob that allows you to track driver vehicle usage without signing into the Samsara Driver App.

For a quick way to compare quotes from top vehicle tracking providers, use our free quote comparison tool and we will match you up with the best supplier for your needs.

Samsara’s standout features

Samsara provides you with complete control over your fleet through various intelligent tracking devices, safety cameras, and industry-leading reporting features.

Swift data refresh

When it comes to tracking, you want to get as close to real-time updates as possible. Good news: Samsara has one of the fastest data refresh rates in the industry! It refreshes data every 30 to 60 seconds, giving you the most up-to-date information about your vehicles and their locations, driver behaviour, and distance. 

Excellent route optimization

Route optimization allows for less driving time, which eventually means lower fuel costs – a great perk, especially in this economy. You can also increase the number of daily stops and decrease the time between deliveries.

Our research into Samsara shows that it stands out when it comes to route optimization. This is available for a maximum of 20 stops, helping your drivers take the most efficient routes by setting stops with the minimal driving time. 

Comprehensive fuel usage reports

Samsara’s fuel monitoring feature is convenient and comprehensive, and it’s what every fleet manager needs to stay on top of fuel usage and to cut down costsSamsara provides a detailed breakdown of the fuel usage of all the vehicles in your fleet. The details include the vehicle name, current driver, current fuel level, amount of fuel used, estimated fuel costs, idle time, and runtime. You can also run these reports automatically on your most convenient setting, be it per day, week, or month. 

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What kind of business is Samsara best for?

Our in-depth research into Samsara singles it out as the best for managing vehicles. Vehicle management features help you track your drivers and vehicles, manage fuel and labour costs, and plan the most efficient routes for your drivers and customers, to make your operation run smoothly.

As such, we recommend Samsara for fleets with a lot of vehicles to manage and those who rely highly on deliveries. Its vehicle management features will help you run your business smoothly and efficiently.

Want to know if Samsara is suited for your business’ needs? Try our free quote comparison tool. We will match you up with top vehicle tracking providers so you can find the perfect one for your business.

How does Samsara compare with other vehicle tracking systems?

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Pricing (Software)

$27 – $33 (USD) per user, per month (on average)

Pricing (Software)

From $23.50 (USD) per user, per month (on average)

Pricing (Software)

Bespoke Pricing

Pricing (Software)

Bespoke Pricing

Pricing (Software)

$25 – $35 (USD) per user, per month

Best For

Managing Vehicles

Best For

Best Overall

Best For

Help and Support

Best For

Value For Money

Best For

Efficient Routes

Samsara scores 4.5/5 overall in our market analysis. Here’s how Samsara matches up with other fleet management systems in Canada:

Samsara’s vehicle tracking features

Samsara, with a score of 4.9/5, is the second-best overall in our tracking analysis, Samsara has everything you need to track your drivers and vehicles efficiently. It has one of the fastest refresh times, refreshing data every 30 to 60 seconds. However, if you want fast refresh rates at a lower cost, then go for RAM (which scores 4.6/5 in our tracking analysis). It’s almost at par with its 60-second refresh rate, however, it misses automatic route optimization, theft prevention, and fuel efficiency, among others.

In terms of alerts and notifications, what sets Samsara apart is that you can create webhooks in your account, which is useful for integrating alerts into different vehicles. Its live/active tracking features are also more detailed compared to Verizon (which scores 5/5 for tracking features). Verizon allows you to track all vehicles on the map by colour: green is for driving; red is for stopped; blue is for no GPS; and orange is for idle. Samsara, on the other hand, lets you filter by driver, vehicle, or gateway, and it will produce all the information from the current location to the driver’s name. 

Samsara’s ability to improve driver safety and behaviour

Samsara scores a perfect 5/5 in our driver management analysis, tied with Verizon. Samsara has all the driver management essentials you need, including history, tracking, and risky driving alerts. Although, it is worth mentioning that Verizon Connect Canada has a special driver management software where you can access reports and historical data to quickly and easily see who was driving a fleet vehicle if you happen to receive customer complaints.

However, we want to highlight how Samsara puts its drivers’ safety first. If you upgrade to Samsara dash cams, it sends driver-side alerts through the dash cam whenever it detects harsh driving conditions, incidents, crashes, and more. Additionally, it produces a safety trend report, a helpful tool that can help you minimize incidents in the future. 

Samsara’s vehicle management features

Our in-depth research into fleet management systems shows that Samsara is the best for managing vehicles. With a perfect 5/5 score in our vehicle management analysis, it checks all the boxes to help you manage your fleet smoothly, from fuel monitoring, automatic data integration, maintenance scheduling, and theft prevention.

Its competition, Verizon (also scoring 5/5 for vehicle management), offers these too, but you have to upgrade your subscription. Certain Verizon subscriptions (depending on your tailored quote and business needs) can schedule automatic maintenance and maintain these records. As for theft prevention, Verizon only sets time limits to detect theft attempts. 

Samsara’s journey optimization features

During our research, we found out that Verizon and Azuga both offer automatic route optimization. Samsara offers a more thorough and accurate calculation on start and stop points. It automatically optimizes a route with a maximum of 20 stops to reduce driving time. Then, it analyses which order of stops yields the shortest distance travelled while keeping the Start Location and Last Stop constant. On the other hand, Azuga is our top contender for efficient vehicle routine as it allows you to edit even the Start Location and Last Stop Location. This gives you more control over all your stops. 

Meanwhile, Samsara automatically computes the Time on Site report for you so you can determine the average stop duration based on your driver’s recent driving history. Samsara uses either this average duration or a default of 30 minutes if no recent data is available to determine the planned departure time for each job. The travel time between jobs is calculated using the predicted traffic conditions for the time of day. These calculations yield a complete, automated itinerary.

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Does Samsara have good customer reviews?

To back up our claims, we checked Samsara’s customer reviews on Capterra, Trustpilot, and G2, where we got an average customer score of 3.8/5. While most of its users applaud its stellar tracking features, this also proves to be a point of improvement for Samsara. Some users report having difficulty driving in traffic as it can be too sensitive. Here’s what they have to say:

Customer review

I enjoy having the insight that it provides us. Literally, with what I can see on the road and all of the back-end data, it can provide us. Samsara helps us remain compliant in our industry. So its routing functions are a leading example of what vehicle tracking should look like. Lastly, the driver app is what comes in the clutch to wrap it all up. Our staff finds the app very intuitive, and it rarely faults. It is official and its documents function helps us log valuable information that we turn into presentable data! (sic)

L. Houston S., Fleet Manager
Logistics & Supply Chain -
Customer review

Our experience with Samsara has been wonderful thus far. Their products are easy to use, a breeze to install, and training our drivers on how to use the Samsara Driver app has been smooth as silk. We did not previously have camera systems installed in our vehicles but both the drivers and management immediately saw the utility, and Samsara’s pricing made it an easy decision. (sic)

Mike G.,
- January 2022
Customer review

Real-Time tracking is helpful in our business to have our vehicles location for giving delivery times to customers that aren’t present when the deliveries are made, giving the time/date and a picture of our vehicle at their facility helps with proof of delivery.Maintenance tracking is helpful for keeping vehicles service intervals to be done on time with the alerts to show up before mileage has been reaching.

Following distance notifications can be annoying when driving in heavy traffic because the settings are fairly sensitive. Downloading footage from cameras can be very slow at times, not sure if that has to do with the cellar service or if there could be an update to improve that retrieval. (sic)

Loren M., General Manager
- October 2022
Customer review

Samsara is a great way for companies to keep a watchful eye on their transit fleet and what is going on with each and every vehicle. This program includes quite a bit of detailed information, very informative reports, statistics, analytics, and so much more. You can use the GPS feature to see exactly where specific fleet vehicles are at so that you can reroute them if you have something unexpected come up, or you can keep an eye on which routes they are taking to help maximise efficiency which has been a huge help. (sic)

Tim B,
- April 2021
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Our research shows that Samsara is the best system for managing vehiclesscoring an overall 4.5/5 in our independent research into vehicle tracking systems. We’d strongly recommend it if you want to level up your fleet efficiency and cut down on fuel expenses, as any fleet manager would benefit from its automatic alerts, synchronized reports, and detailed fuel monitoring functionality. Similarly, drivers also get their jobs done much safer, faster, and smoother because of their driver safety and behaviour features. They link you up with your drivers, which is super useful for urgent instructions, and they also employ driver safety alerts. 

However, its price points may not fit into every business’s budget. So if you’re looking for something that also has powerful driver management and tracking features but will save you money in the long run, then your next best option is RAM, which scores 3.7/5 in our pricing category. 

To help you find the right fleet tracking system, try our free quote comparison tool. It’s quick and simple. All you need to do is answer a few easy questions, and we’ll match you up with the top providers that will match your business needs.

Written by:
Laurice first fell in love with words at seven years old. Today, she drives her passion by writing informative content about fleet management systems and vehicle tracking solutions for Expert Market. When she’s not writing, she’s indulging her profound love for all things pink or caffeine-infused.